Role: Art Direction, Compositing, 2D Animation
What better way to enjoy a snack than have it twirl and flip, get launched out of a cannon, and explode into a firework before you pluck it out the sky. Is that not how you snack? Either way its nice to know that they're partying it up inside the bag instead of just sitting there and getting stale.
In addition to the fun firework filled spot above, we were also given the tasks of creating animations and transitions that could be used modularly and have their messages easily updated. We made sure to keep it interesting and show off that hero cracker.